Game of Thrones Unveils Massive 10-Year Iron Anniversary Plans
HBO announces the start of a month-long Iron Anniversary campaign to celebrate the 10th anniversary of the Game of Thrones series premiere.

HBO announced plans to commemorate the 10th anniversary of the Game of Thrones premiere by launching its The Iron Anniversary campaign this month.

Beginning April 5, the month-long Game of Thrones celebration is aimed to engage passionate fans of the hit series and to attract a new audience to the upcoming Game of Throne prequel series, House of the Dragon, which is scheduled to begin production this year.

As part of the celebration, HBO Max launched a GOT spotlight page, which will roll out personalized curations, a binge-watching marathon, special-edition products and a variety of other Thrones-related content throughout April. Among the exclusive content is an introduction to the Game of Thrones world and characters, as well as 150 videos of behind-the-scenes extras, cast interviews and previously-unseen clips and trailers.

Starting April 10, HBO will launch the Game of Thrones MaraThrone, which will see all episodes of Season 1 airing on HBO2 beginning at 10 a.m. ET. The MaraThrone will also kick off a fundraising challenge for fans to binge-watch all 73 episodes of the series on HBO Max.

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